Way of the developer

UX Designer / Developer


2022 Portfolio | Bruce Lee

Producing kick-ass content since 2004.


West Virginia based UX Designer & Developer.


Hello! My name's Bruce. I am a UI/UX designer, developer, and I own a small dog that does barkour. For about a decade now I've helped businesses craft honest, emotional messages through brand identities, graphic and video design, web design, and storytelling.

Skills

Tools

  • Figma
  • Blender
  • Premiere Pro
  • Photoshop
  • Illustrator
  • After Effects
  • Sublime Text
  • Sketch App
  • Git

UX/UI Design

  • Iconography
  • Interaction Design
  • Information Architecture
  • UX Focus Grouping and Research
  • Wireframing
  • Typography
  • Branding
  • Illustration

Technologies

  • AJAX
  • CSS(SASS)
  • HTML
  • JavaScript

Frameworks & Libraries

  • Bootstrap 5
  • jQuery

Experience





You may also download my resumé if you wish!

Please click employer name to expand for details.


Product Design Manager
01/23 - present

https://www.unigroup.com/

Technologies utilized:

Figma
  • Product Design Manager for Unigroup C.A.
  • Duties included managing a team of Senior and Junior UX/Product Designers, performing user research sessions, and synthesizing research data into actionable designs.
Senior UX Designer
10/22 - 12/22

https://www.unigroup.com/

Technologies utilized:

Figma
  • Senior UX Designer for Unigroup C.A.
  • Duties included creating wireframes in Figma, high fidelity sketches, prototypes, and final products.
Lead UX Designer
12/18 - 9/22

http://jll.com/

Technologies utilized:

Figma, Miro, HTML, CSS, Javascript
  • Led UX design for a fortune 500 multinational company's web presence at jll.com
  • Duties included creating wireframes in Figma, high fidelity sketches, prototypes, and final products. Worked with QA and dev team as well as other designers to ensure a solid finished product.
UI Developer
12/17 - 9/18

https://www.halowaypoint.com/en-us

Technologies utilized:

HTML, CSS, Javascript, Razor
Development, UI Design
  • Designed and developed new user interfaces for internal development tools at a AAA game studio.
  • Collaborated closely with development and design teams to ensure UX and design standards were being met.
  • Created mockups, art assets (logos, branding), coded updates and prototypes.
Developer/Designer
4/17 - 12/17

http://www.themainbranch.com/

Technologies utilized:

HTML, CSS, Javascript, Sketch app
Development, Design
  • Developed new company website, and websites for several local and national clients
  • Duties included creating wireframes, high fidelity sketches, prototypes, and final products. Worked with QA to ensure a solid finished product.
Senior Front-end Developer
7/16 - 3/17

http://realroi.com

Technologies utilized:

HTML, CSS, Javascript, After Effects
Development, Design, Video editing
  • Developed new advertising units for various types of campaigns related to online gaming in europe.
  • Designed and executed delivery for landing pages geared at driving customer interaction and conversion on responsive pages that need to take a mobile first approach.
Contract Design Technologist
12/15 - 7/16

http://amazon.com/fresh

Technologies utilized:

HTML, CSS, Javascript
Development
  • Developed new front end tools for visual design team to edit Amazon Fresh website and enhance existing user experience.
  • Maintained legacy site for Amazon and assisted in creative and engaging page designs for brands like Coca-cola, Oikos, and Dannon
Front-End Developer
3/13 - 9/15

unibsolutions.com

Technologies utilized:

Backbone.js, Bootstrap, Javascript, Coffeescript, Jade, jQuery, LESS, Node.js, Git
Development
  • Developed responsively-designed application for onboarding new users.
  • Collaborated with engineers, clients, and product analysts to identify and implement new features for UNiB's onboarding application.
  • Built company website with multi-lingual support using AJAX and JSON.
  • Adhered to web design and experience standards to ensure consistent design and user experience across platforms.
  • Designed and implemented user interfaces on large scale projects.
  • Themed client sites using LESS/CSS.
  • Worked closely with offshore contractors in India and Singapore on multiple projects in an agile development environment.
Design
  • Contributed to the greater digital creative team by participating in requirements gathering, feature development, ideation and creative concepting sessions.
  • Collaborated with senior designers to deliver detailed designs and redlines.
  • Experience at following digital creative guidelines and tools, with experience maintaining these tools (e.g. Design Resource Guide (DRG), brand guidelines, creative team onboarding materials, design templates, etc.)
  • Designed LESS/CSS themes for client sites.
  • Updated company logo and identity utilizing modern design principles to be a unique and easily distinguished brand.
  • Built a complete marketing identity for 2014 and 2015 efforts to entice new channel partners (brochures, video, landing page).
  • Concepted and Illustrated a 62 page booklet for investors utilizing Indesign, Illustrator, and Photoshop, as well as product fliers, brochures, design templates for print, company branding guides, trade show banners, business cards.
  • Created multi-lingual custom .odt and .ttf company font file.
  • Worked closely with a marketing team to conceptualize, story board, and build product demo videos in After Effects that show application usage from a client’s point of view over a number of different devices and scenarios demonstrating a simple, flexible, and reliable user experience for both management and workers.


UX Case Studies

343 Industries

Helping develop and design better studio tools at 343 Industries for the game Halo: Infinite.

View case

Jones Lang-LaSalle

Wrestling with big design challenges at the world's second largest commercial real estate company.

View case

Gallery